Saturday, September 06, 2008

What Your Favorite Music Says About You

I've heard of stereotyping before, but can this be? What if you like every style? Personality problems?! Regardless, it's an interesting study.

So what music would someone use to reach/target an audience?

I was talking with a radio guru the other day. They EQ stations differently to target a specific audience. Did you know they boost the highs to make a country music station sound more "pretty" and "sparkly" for that young crowd of women?
clipped from

Musical taste linked to personality

Heavy metal fans are gentle, indie music listeners lack self-esteem and lovers of pop music are uncreative, according to research.

But classical music fans have high self-esteem while heavy rock fans lack self-belief.

Heriot-Watt University psychology professor Adrian North's research into how music taste reflects personality and impacts on relationships is continuing.

He said: "We have always suspected a link between music taste and personality. This is the first time that we've been able to look at it in real detail. No-one has ever done this on this scale before. People do actually define themselves through music and relate to other people through it but we haven't known in detail how music is connected to identity."

More than 36,000 people around the globe took part in the survey, the biggest of its type ever conducted. They were asked to rate 104 musical styles in the study and were also questioned on aspects of their personality.


  1. I'm feeling schizophrenic!

  2. Go take the music survey at

    It is like a personality test for music. You would enjoy it. Good post by the way.